Your Story. Our Passion.

Our Mission

413 Strengthgear, Inc. was founded in 2003. For the past twenty years, we have been committed to providing excellent customer service to our clients. Our goal is to provide on-trend merchandise through quality products and exemplary customer care. Our top priority and passion is to build long-lasting relationships with each of our clients throughout the design and order process. We believe good design provides a platform for great branding, creative marketing, and most of all, memories that will last a lifetime.  

Camp Store Experts 

Each year our design team spends countless months researching the newest trends to help inspire you to design merchandise that best tells your story. With over 20 years of experience, we are dedicated to helping guide our clients each step of the way when choosing the perfect products for campers, staff, and counselors. Team up with our in-house graphic designers and specialists to create the perfect merchandise for your store.

Past, Present, and Future  

413 Strengthgear, Inc. was founded upon the scripture Philippians 4:13 which states, “I can do all things through Christ who strengthens me.” People draw strength from many places. We choose to draw our strength from within. Christ lives in our hearts and provides us the strength to accomplish anything!
Over the past two decades of commitment to our clients, we have developed dear relationships and a reputation to last a lifetime. We are humbled by our client's dedication to 413. Our heart is to make our clients feel like they are our only client as we strive to provide excellent customer care and on-trend merchandise.
We are excited to see what the future holds; each day is a new opportunity to learn how to become both better individuals and a better company as a whole. We are constantly growing, and with growth comes opportunities for new team members! We are a woman-owned and operated corporation, and we hope to have women from all over the country be a part of our mission to provide excellent care for camps nationwide.

 

ROYLEANE ALLEN, FOUNDER & CEO

Royleane loves cooking, all things crafty, and spending time with her husband of 29 years and her son, who is the reason 413 was founded, allowing her to be a stay home mom. She is passionate about developing personal relationships with her clients, allowing her to provide perfect merchandise they will love. Her favorite time of the year is road trips when she drives to visit camps. She loves brainstorming new and better ways to be the best she can be for 413! 

LAURA ORR, GRAPHIC ARTIST

Laura is a proud East Texan, lover of coffee, and all things creative. She is passionate about bringing camp apparel designs to life, and makes it her goal to give each staff person and camper a summer tee they’ll want to wear again and again. Her hobbies include photography, spending time with family, and snuggling with her cockapoo, Remi. She loves working for 413 because she’s able to use her creative skills to spark conversations through design. 

SIERA BAIRD, GRAPHIC ARTIST

 Siera is a small town girl who embraces the dog mom and Aunt life to the fullest. You can typically find her playing softball, taking photos, or decorating for an upcoming event. She loves the fact that 413 allows her to reminisce about her camp days while she is able to create new designs for camp staff and campers that tell a unique story.

AMANDA FLEET, GRAPHIC ARTIST

Amanda embraces the homebody life! When she’s not taking care of her unique family, she’s working on her illustration skills or coming up with new creative ideas. She also plays games with her husband, carrying their teams as a dedicated healer. When she’s not on the computer, you can typically follow the sound of her voice, because she’s almost always singing to her cats! As a new member of 413, Amanda is very excited to work with camps across the country and build new relationships with clients.

MELANIE DELONG, ORDER PROCESSING SPECIALIST

Melanie enjoys running and cycling and has an addiction to coffee and sour candy! She loves spending time outdoors with her husband, two kids, and their energetic huskies (Koda and Charlie). She assists her clients with their orders from start to finish and is committed to providing excellent customer service.  She loves tapping into her camp experiences to help her clients pick the perfect products for their camper and staff needs.

KIRSTIE CARTER HEATH, ORDER PROCESSING SPECIALIST

Kirstie cycles through various creative hobbies and is always excited to explore a new skill. She and her newly-wed husband are modern board game enthusiasts and especially enjoy playing cooperative games together. Kirstie loves being a part of 413 because it allows her to be surrounded by creativity while also utilizing her analytical strengths. She works hard to provide excellent customer service and ensure that client’s orders are processed and delivered to camp exactly as ordered.

JODI MARSHALL, ACCOUNTING MANAGER

Jodi loves travel, crafting, Oklahoma sports, and spending time with her husband of 33 years, 3 grown children, and 3 grandchildren.  She is diligent about working with factories to ensure that we receive the best prices and service from the factories we work with. She has loved working for 413 for 14 years and is passionate about the vision of 413 and serving our camps in the best way possible.

 

WOMAN OWNED AND OPERATED

 

 413 STRENGTHGEAR WANTS TO BE YOUR STORYTELLER.

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